Outback Roofing LLC
The opener (say this)
Then: “We actually already built you a new website — it's live at a private link. Takes 60 seconds to look at. Can I text it to you right now while we're talking?”
Their site: https://www.outbackroofing.com/
Arguments to weave in (pick 2–3, don't recite)
- Their site, verified: The mobile version of the website is completely broken, displaying a massive blank white screen below the header, and the desktop site contains noticeable typos like 'VIRTURAL'.
- We asked ChatGPT, Perplexity & Gemini 6 homeowner questions — they never came up. Power Home Remodeling did.
- Searches they're invisible to ≈ 1,160/mo — estimated exposure $11,430–$80,010/mo (say "estimated", never promise)
- Their proof, their customers' words: Helping homeowners navigate and win insurance claims — “and your website says none of it. Ours does.”
- Their proof, their customers' words: Thorough cleanup leaving no trace of debris — “and your website says none of it. Ours does.”
- The new site is built from their OWN reviews — it is proof, not a promise.
Audit ammo (numbers to quote)
Why they're great (mined from their reviews)
- Helping homeowners navigate and win insurance claims
- Thorough cleanup leaving no trace of debris
- Detailed roof tune-up reports with high-quality photos
“He helped my elderly mom when the insurance industry denied her claim and he just donated the roof out of his own pocket. Outback is the most trustworthy roofing compan” — mindy greisen
“Chris is very knowledgeable about insurance claims and guided me through the process seamlessly. The quick turn around on the new roof before closing was amazing” — Heather Armstrong
“He met the insurance adjuster at my house a few days later and spent a good amount of time making sure that everything that was hail damaged was noted by the adjuster and included on his report” — David Dick
Objection prep — their OWN complaint themes
- Unresponsive to smaller repair requests — “do not respond to phone calls to do smaller repairs. It appears that they are only interested in the big jobs and will not retu”
- Unresolved leaks after repairs — “The fix was clearly not good as the leak came back, but he did not respond to multiple outreach attempts”
- Accidental property damage — “messed up my alarm system in the attic”
If they bring these up: we don't fix operations — we make sure the helping homeowners navigate and win insurance claims is what people find first.
Negative share: 11% overall, 0% last 12mo.
Their site today vs their Drop
Gap: The mobile version of the website is completely broken, displaying a massive blank white screen below the header, and the desktop site contains noticeable typos like 'VIRTURAL'.
Their Drop is built. Preview locally: SITE_DIR=$PWD/entities/outback-roofing-llc npm run dev · https://outback-roofing-llc.wearethedropglobal.com
Full audit report: open the AI visibility audit (send-ready numbers live in there — quote only what it shows)
Who's beating them
Power Home Remodeling — ★4.6 (3649)
their customers complain: “If I could leave a zero I would these people sold me on a lifetime warranty. I called to get some wi” · “Short answer: don’t do it. They require you to leave a review BEFORE the job starts.<br><br>Long ans”
Blue Hammer Roofing — ★4.9 (1288)
their customers complain: “Cold call spam calling. I don't appreciate being bothered on my cell phone. There is no reason to co” · “Blue hammer, completing a job in my neighborhood, allowing trash to blow all over the streets and in”
Imperial Roofing and Construction — ★5 (672)
their customers complain: “They state free estimates but that only of you own the home. If your trying to purchase a home they ”
Offer cheatsheet
| Price | $5,000 one-time. FIRST MONTH of Drop Care ($397/mo: hosting, tracking, edits, review engine, monthly report) is FREE, then month-to-month — cancel anytime, keep everything, free handoff. NO discounting — ever. |
| Terms | $5,000 one-time to claim (72h window) — ONE link, Apple/Google Pay enabled. Drop Care free month starts at go-live; $397/mo after only if they keep it. No lock-in, no buyout fee. |
| CLAIM LINK (text this to close — the ONLY link you send) | buy.stripe.com/8x2bJ0…so01 — $5,000 one-time "Website Claim". Apple/Google Pay on. NEVER send the $397 Drop Care link during a close — that one goes out at go-live from ops. |
| "What if I don't want the monthly?" | Then don't keep it: the first month is free, cancel with one click, we hand everything off free of charge and the site is yours forever. There is zero risk in saying yes today. |
| Price ÷ one job | One roof replacement ($9–15K in DFW) pays for the site twice over. |
| "Too expensive" | The roofing-specialist agencies charge $10–30K + $2–10K/mo. And ours is already built — you're looking at it. |
| "Why 72 hours?" | We build ~10 drops/month in DFW. If you pass, your slot goes to another roofer and this positioning work is re-used research. Real capacity, not a trick. |
| What we guarantee | The INPUTS: 95+ mobile speed, schema, Google+Bing indexed, GBP 95+, tracking live. Outcomes (rankings, AI mentions, calls) we measure and report monthly — no ranking promises. |
Touch log (manual until dashboard)
date · channel · who · outcome · next step
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