Amity Roofing · Irving TX
Prepared for Brandon Esser
AI Visibility Audit
How homeowners find a roofer in 2026
And why they are not finding Amity Roofing.
12/100
Visibility Score
Out of 100: how easily a stranger who needs a roof can find you.
What makes up the score
30%
AI answers
25%
Google map box
15%
Google results
15%
Business profile
15%
Website speed
We asked 5 AI assistants, 24 valid answers, who to hire for a roof in Irving. Amity Roofing came up ZERO times. Your competitors were named in every single answer.
Exposed revenue, every month
$2,790 to $19,530
Revenue AI is handing to your competitors while your phone stays quiet.
1 to 2
lost roofs every month
5★
26 reviews
Quality: as good as it gets.
this gap is the entire problem
12/100
visibility
Homeowners cannot find you.
The receipts
02 / 07
These are the actual answers, word for word, when a homeowner asks an AI assistant who to call. Rivals highlighted. You are nowhere in them.
Geminibest roofer in Irving
When looking for the best roofing contractors in Irving, Texas, several highly-rated local companies stand out for their quality of work, customer service, and experience with North Texas weather and storm damage: * Blue Hammer Roofing: Widely recognized as one of the top-rated roofing companies in…
The AI names your competitors. You are not in the answer.
Clauderoof replacement Irving
Roof Replacement in Irving, TX For roof replacement in Irving, I'd recommend these trusted local companies: [Wortham Brothers Roofing](https://www.wbroofing.com/roofing-irving/) is an excellent choice with over 40 years of experience and more than 128,000 roof replacements completed across Texas.…
The AI names your competitors. You are not in the answer.
Perplexityroof hail damage insurance claim Irving
If you're dealing with roof hail damage in Irving, Texas and need to file an insurance claim, here's a step-by-step guide along with licensed professionals and legal experts who can help: --- ✅ Steps to File Your Roof Hail Damage Insurance Claim in Irving, TX 1. Document the Damage Immediately -…
The AI names your competitors. You are not in the answer.
Full probe · 6 queries × 4 engines
Homeowner query
ChatGPT
Perplexity
Gemini
Claude
best roofer in Irving
roof replacement Irving
who should I hire to replace my roof in Irving
roof hail damage insurance claim Irving
roofing company near Las Colinas
roofing company near Dallas
0 of 24answers mentioned Amity Roofing
Most-recommended instead: Blue Hammer Roofing, named in 1 of every 4 answers.
The Google map box is taken
03 / 07
When someone searches for a roofer, Google shows a box with a map and three businesses at the top. Those three get the calls. You are not one of them.
0 / 6
Customer searches where Amity Roofing shows in the three-slot map box. The three slots are already occupied on every query.
Search by search: where you stand in the map box
What the customer types
Your spot
Who holds slot 1
« best roofer in Irving »
✗ not shown
Mesquite Roofing & Construction, Inc 4.9 ★
« roof replacement Irving »
✗ not shown
911 Exteriors Roofing and Construction 4.9 ★
« who should I hire to replace my roof in Irving »
✗ not shown
911 Exteriors Roofing and Construction 4.9 ★
« roof hail damage insurance claim Irving »
✗ not shown
—
« roofing company near Las Colinas »
✗ not shown
911 Exteriors Roofing and Construction 4.9 ★
« roofing company near Dallas »
✗ not shown
New View Roofing 4.8 ★
Who owns the map box instead
Business shown in the map box
Google rating
1
911 Exteriors Roofing and Construction
4.9 ★
2
Irving Commercial Roofing Company
5 ★
3
Simmons & Sons Roofing LLC
4.9 ★
Every one of them has a lower or equal rating to yours. They win on visibility, not on quality.
Positions measured July 6, 2026, on mobile, Irving TX, for the customer searches above.
The money
04 / 07
Real search demand in your market, the clicks you are missing, and what those clicks are worth. Every assumption is printed. Nothing is inflated.
Measured search demand
Search term
Searches / mo
roofing contractor Irving
210
roof repair Irving
50
roof replacement Irving
10
roofing company near Dallas
10
Total measured demand
280
Clicks you are missing
31 clicks / mo
At position 3 on Google, those 280 searches produce about 31 clicks a month that currently go to other roofers. 23 of them come from “roofing contractor Irving” alone.
The math, shown honestly
31
clicks / mo
×
5-12%
lead rate
×
20-35%
close rate
×
$9k-$15k
job value
=
$2,790- $19,530
per month
Assumptions: lead rate is the share of clicks that become a phone call or form fill (5-12%). Close rate is the share of leads that sign (20-35%). Job value is a single roofing job at $9,000 to $15,000. The low end multiplies the conservative figures; the high end multiplies the optimistic ones. This is monthly, and it is recurring.
Call it 1 to 2 roofs a month walking past you.
These are only the 4 searches we could meter. Storm weeks multiply this.
What you have, and what is leaking
05 / 07
The good news first: you are not losing on quality. You are losing on visibility. Here is the gap.
Reputation, head to head
Amity Roofing
5 ★
26 reviews
Imperial Roofing and Construction
5 ★
672 reviews
Blue Hammer Roofing
4.9 ★
1,288 reviews
You are already better where it counts. You are just invisible.
What your own customers say
Customer care 4Knowledgeable staff 3Hail damage repair 2Shingles 2Promptness 2Clear communication 2
Your customers already wrote your marketing. None of it is working for you online.
Google Business Profile
70/100
FailReview volume (50+).26 reviews
FailOwner responds to reviews.2/26 responded
FailSocial profiles linked.none found
Current website, on a phone
The website is not mobile-responsive, causing severe horizontal clipping and cut-off text on mobile viewports.
Your site today on a phonenot mobile-friendly
The site we already built for youBuilt to load fast. You get the verified speed score the day it goes live.
The fix, and the claim
06 / 07
We fix what makes you invisible, then report what changes. We guarantee the work we control and we show you the results in plain numbers.
What happens when you claim
1
Today
You claim. We start.
2
Within 5 business days
Your site is live on your domain. Calls and forms tracked.
3
Every month after
Your reviews grow, your profiles stay current, and you get one report with your real numbers.
We guarantee the work. We report the results. Anyone promising you #1 rankings is lying.
Your new site is already built and live
amity-roofing.wearethedropglobal.com
Reserved for 72 hours.
Scan to open the live preview
$5,000
today, to claim your site
$397/mo
Drop Care — starts at claim as a one-month FREE trial. Billing only begins after 30 days. Cancel anytime.
One secure Stripe checkout. Your first month of Drop Care is a free trial — cancel before it ends and pay nothing for it. Apple Pay and Google Pay accepted.
Drop Care: what your $397 a month includes
07 / 07
Plain and simple. This is the work we do for you every month, and what it gets you.
1
Your site, handled
Hosting, security, speed. Your site stays fast and online. You never think about it.
2
One hour of our work, every month
Need a photo swapped, a price changed, a new crew member added? Text us. Done within two days.
3
Every lead lands in your pocket
Every call and every form from the site is tracked and sent to your phone the moment it happens.
4
Your reviews grow
Finish a job, text us the customer's name and number. We send the review request for you, worded right, from your name. More reviews means more calls.
5
We watch and report your visibility
Every month we re-run the same checks in this report: what the AIs say, where Google puts you, what to fix next.
6
One simple report
One page a month with your real numbers: calls, leads, new reviews, where you stand. Ninety seconds to read.
Billed monthly, cancel anytime. Most owners keep it because the report keeps proving it.
Scan to open the live preview